Scope

Abano Uni required three branded documents to strengthen its graduate program and partnerships: a 16-page Graduate brochure (for internal and external distribution), an eight-page Supplier Invitation brochure (for external engagement), and a one-page Expression of Interest document (for internal use). These materials aimed to attract new graduates, secure supplier sponsorship, and recruit mentors, positioning Abano Uni competitively in the market.

Process

Working within Abano’s brand guidelines, I developed each piece to balance visual appeal and
functional clarity. Brand consistency, concise messaging, and clear calls-to-action were central to every design.

Solution

The final suite of documents present a unified and professional image of Abano Uni. The cohesive branding, tailored content, and user-friendly layouts provide effective tools for graduate recruitment, supplier collaboration, and mentor engagement - ultimately supporting Abano Uni’s mission to cultivate top-tier talent and expand its clinical network.